Website Change Monitoring

Competitor websites are constantly evolving. RivalReport monitors these changes and filters out the noise to surface meaningful updates that matter to your strategy.

How It Works

RivalReport uses intelligent monitoring to track competitor websites:

1. We regularly capture snapshots of key pages
2. Our system compares current and previous versions
3. We filter out minor changes (typos, footer updates, etc.)
4. Meaningful changes are analyzed and summarized
5. You receive clear updates in your weekly report

What We Monitor

By default, we track the most strategic pages:

• Homepage — Messaging and positioning changes
• Product pages — Feature additions and updates
• Pricing page — Plan and pricing modifications
• About page — Team, mission, and company updates
• Blog/News — Company announcements

Adding Custom Pages

You can add any page to monitoring:

1. Go to the competitor's settings in your dashboard
2. Click Monitored Pages
3. Click Add Page
4. Enter the URL you want to monitor
5. Click Save

Good candidates for custom monitoring:

• Feature-specific pages
• Integration pages
• Documentation sections
• Career/hiring pages
• Press or media pages

Smart Filtering

RivalReport intelligently filters changes to reduce noise:

What We Include

• New product features or capabilities
• Messaging and positioning changes
• New page sections or content
• Significant layout changes
• Customer logo additions

What We Filter Out

• Minor typo fixes
• Date/time updates
• Session-specific content
• Cookie banner changes
• Footer modifications

Reading Website Updates

Your report includes summarized changes:

Acme Corp website updates:

• Homepage: Added new "AI-Powered" messaging section
• Product page: New integration with Salesforce announced
• About page: Added 3 new team members (2 engineering, 1 sales)

Viewing Change Details

For more detail on any change:

1. Go to the competitor's profile in your dashboard
2. Click Website Changes
3. Select the page and date
4. View side-by-side comparison of changes

Monitoring Frequency

Pages are checked at different frequencies based on their strategic importance:

Page Type	Check Frequency
Pricing	Daily
Homepage	Daily
Product pages	Every 2-3 days
Other pages	Weekly

Enterprise plans include more frequent monitoring options.

Setting Up Alerts

For immediate notification of important changes:

1. Go to Settings > Alerts
2. Enable Website change alerts
3. Select which pages should trigger alerts
4. Choose your notification method

Tips for Effective Monitoring

• Focus on strategic pages — Don't monitor everything; focus on what matters
• Check competitor subdomains — App, docs, and blog subdomains often have valuable signals
• Monitor during launches — Increase attention around competitor product launches
• Look for patterns — Regular update cadences reveal competitor processes