Back to Support
Getting Started

Adding and Managing Competitors

How to add, remove, and organize the competitors you're tracking

RivalReport makes it easy to manage the competitors you're monitoring. This guide covers everything you need to know about adding, removing, and organizing your competitor list.

Adding a Competitor

There are several ways to add a new competitor:

From the Dashboard

  1. Click the Add Competitor button in your dashboard
  2. Enter the company name or their website URL
  3. RivalReport will search for and verify the company
  4. Review the company details and click Confirm

Using AI Suggestions

RivalReport can automatically discover competitors based on your business and industry:

  1. Look for the Suggested Competitors section in your dashboard
  2. Review the AI-recommended companies
  3. Click Add to start tracking, or Dismiss to hide the suggestion

Competitor Limits by Plan

The number of competitors you can track depends on your plan:

PlanCompetitor Limit
Free Trial1 competitor
Standard5 competitors
Agency15 competitors
EnterpriseUnlimited

If you need to track more competitors, consider upgrading your plan.

Removing a Competitor

If you no longer need to track a competitor:

  1. Go to your competitor list in the dashboard
  2. Click on the competitor you want to remove
  3. Click the Settings icon (gear)
  4. Select Remove Competitor
  5. Confirm the removal

Note: Removing a competitor frees up a slot for adding a new one. Historical data for removed competitors is retained for 30 days.

Best Practices for Choosing Competitors

To get the most value from RivalReport, consider tracking:

  • Direct competitors — Companies selling similar products to similar customers
  • Indirect competitors — Companies solving the same problem differently
  • Aspirational competitors — Market leaders you want to learn from
  • Emerging competitors — New entrants that could disrupt your market

Changing Competitors

You can change which competitors you track at any time. There's no limit to how often you can swap competitors, though we recommend giving each competitor at least 2-3 weeks to gather meaningful intelligence.

Tips for Effective Monitoring

  • Be specific — Track your closest competitors, not every company in your industry
  • Stay focused — Quality insights on 5 competitors beats surface-level data on 50
  • Review regularly — Check your competitor list quarterly to ensure it's still relevant

Still need help?

Our support team is ready to assist you.

Contact Support